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Old 01-30-2013, 08:51 PM
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Orijen is changing their formula...

I just got word that Orijen is changing their dry formula. The new line up will be called Orijen Whole Prey (same as the new freeze dried formula). It sounds like all good changes. I'm just wondering if anyone else has any info??? Like when will it hit the shelves. Here is most of the info I got from Orijen...

As an example of the amount of fresh meat and the variety in our diets, take a look at the first 15 ingredients of our new ORIJEN Adult diet. Boneless Chicken, Chicken Meal, Chicken Liver, Whole Herring, Boneless Turkey, Turkey Meal, Turkey Liver, Whole Eggs, Boneless Walleye, Whole Salmon, Chicken Heart, Chicken Cartilage, Herring Meal, Salmon Meal, and Chicken Liver Oil.

We’ve also made changes that improve the glycemic response of our diets, and contribute to a better stool quality.

To improve the Glycemic Response of our diets, we removed high glycemic carbohydrates such as potato. The potato in the diet was replaced with lentils and chickpeas, both low glycemic alternatives. Our diets are now potato free, something our Consumers have requested over the years.


They forgot one thing...

Guaranteed that "waschampionfan" will still bash it no matter what!

The changes sound great to me!

This was news for me. Has this info been out for awhile? I'd love to know when I can try it out. I just sent them a message asking when it will be available.
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Old 01-31-2013, 12:06 PM
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I had not seen this information yet. I agree that potato has no real value to a kibble other than being a non-grain carb to help bind the kibble in processing; so deleting that is no big deal.

But my question is: adding lentils and chickpeas does bring down the glycemic response, but they are also quite high in protein. As a pescatarian, lentils and chickpeas are two "go-to" foods for providing me protein. Does Orijen say what percentage of protein in the new formulas will come from meat sources?

As far as calling the re-formulated kibble "Orijen Whole Prey", that is quite disingenuous considering that their kibble is a highly-processed product just like any other kibble. But that makes them no different than any other brand trying to find a marketing angle. Just as Fromm has a dog dressed in an apron and chef's hat on their website.

I'm really not trying to put Orijen down. I think overall they offer formulas that are much better than a lot of what is on the market. But I'm always skeptical and curious when any company makes changes.
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Old 01-31-2013, 12:37 PM
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Orijen is changing their formula...

I've been very interested in back to basics dog food, I've heard Afew people talk about it, and in addition it has none of these carbohydrate "fillers". I've also heard the quality of the meat and veggies is very high, but does anyone have any Experiance with the dog food?


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Old 01-31-2013, 01:33 PM
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Originally Posted by MyBentley View Post
Does Orijen say what percentage of protein in the new formulas will come from meat sources?
Well, that's a good question. They actually did give me some info on that, but I intentionally left it out because it was not clear to me. So, here goes anyway... They said they are increasing the fresh meat content. The meat content will be 50% "fresh meat". What I don't understand is that the current formula boasts 80% meat (without the word "fresh"). So I don't understand how the new formula has increased the fresh meat content. More play on words.
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Old 01-31-2013, 01:34 PM
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I wonder if these changes were required to reduce odor? Odor control seems like it has been the major manufacturing driver for several years.

EDIT: Maybe not. Looks like Champion is regaining cred with the locals.

http://morinvillenews.com/2013/01/30...usiness-award/

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Old 01-31-2013, 02:38 PM
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I'll just go ahead and post the remainder of the info that I have...


Our new ORIJEN Whole Prey diets are a deeper expression of our Biologically Appropriate philosophy. Simply stated, by providing Biologically Appropriate diets we mirror the freshness and variety of meats that dogs and cats would naturally hunt in the wild, and for which they are evolved to eat.

We are making key changes to our diets.

More Fresh- Fresh meat now makes up to 50% of the total diet. This is important because the fresh meats that are used in our diets are cooked only once, and at low temperatures to maintain the integrity of the nutrients.

More Variety- The top 10-15 ingredients in our ORIJEN diets are from meat! To provide additional variety, we are excited to introduce new ingredients such as lamb fat, tripe, lamb liver, beef liver, whole fish, etc.
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Old 01-31-2013, 02:49 PM
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Originally Posted by stealle View Post
Well, that's a good question. They actually did give me some info on that, but I intentionally left it out because it was not clear to me. So, here goes anyway... They said they are increasing the fresh meat content. The meat content will be 50% "fresh meat". What I don't understand is that the current formula boasts 80% meat (without the word "fresh"). So I don't understand how the new formula has increased the fresh meat content. More play on words.
I think they are counting on the public being confused by their terminology.

It takes a lot more "fresh" meat (a slurry) by weight to provide the same amount of protein than it does a specific "meal" such as "chicken meal". So, it seems that if you increase the amount of "fresh" and decrease the amount of "meal", then it's likely that plant proteins such as lentils are making up the difference if the total protein percentage numbers are listed the same as the old formula. In my simplistic way of viewing it: if you have a bucket full of chicken meal which is very light but has a lot of protein; and then start taking out some of the meal and replacing with a fresh meat slurry; you'll end up with the full bucket containing less protein.

While it's true that fresh meat is less processed than "meal", the trade-off is less meat protein compared to plant protein if that's important to the consumer.
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Old 01-31-2013, 03:10 PM
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Orijen is changing their formula...

The other 30% are meat meals, watch are cooked to the point where most of the fat and water is cooked out of it. Or it could also be meat by product meals which are particularly bad


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Old 01-31-2013, 03:14 PM
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I understand what you are saying. The new formula will probably have a higher percentage of protein from plant-based ingredients. Although,they did not say they were going to omit the use of meal. The ingredient list on my post above shows the use of quite a lot of meal-based ingredients in the new adult formula. So if they are using 50% fresh meat and still using meal, the final product should still include a very high percentage of protein from meat.
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Old 01-31-2013, 04:15 PM
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Oh... one more thing. They told me their website will be updated in the next couple weeks to reflect the new formula. So I would imaging the product should be on the shelves fairly soon.
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